Frozen Assets Festival 2025

13th Annual Frozen Assets Festival

Saturday, February 8th, 10 a.m. – 3 p.m.

The Edgewater | FREE, open to the public

All Day Events: (Saturday 10 a.m. – 3 p.m.)

• 2025 Ice and Snow Sailing World Championships, Lake Mendota
• Kites on Mendota with Wisconsin Kiter’s Club, Lake Mendota
• Free hot chocolate, Grand Plaza
• Free ice skating and free skate rental, The Edgewater Ice Rink
• Try snowshoeing, Lake Mendota
• Explore how UW-Madison Center for Limnology monitors our lakes in the winter months, Lake Mendota
• Play Plinko (Lake-O), Nolen Gallery
• Spin the Price is Right Wheel, Nolen Gallery
• Snow Snake with members of Ho-Chunk Nation, Lake Mendota
• WI Salt Wise booth – hear about how salt use can impact our lakes, outside
• Activity stations featuring Lake Life Crafts
• More events to be announced!
  

Scheduled Activities (Saturday):

• 8 – 9:45 a.m. Check in for Frozen Assets 5K Run/Walk, 5th Floor Registration Tables
• 10 a.m. Frozen Assets 5K Run/Walk begins, Lake Mendota off The Edgewater Pier
• 10 a.m. Movie Showing, March of the Penguins, Grand Ballroom
• 12 p.m. Mad Scince: Sounds Like Science
• 10 a.m. – 1 p.m. UW Physics “What’s Colder Than Ice?” Lake Mendota
• 10:30 a.m. – 1:30 p.m. IceCube demonstrates Space Dust & Neutrinos, Outside
• 1:30 p.m. Movie Showing, Disney Nature: Oceans, Grand Ballroom
• 1:30 p.m. Clean Lakes 101 science presentation, The Edgewater
• 2 p.m. Mad Science: Fire & Ice, Grand Ballroom
• More events to be announced!

About the 2025 Festival

Join Clean Lakes Alliance at The Edgewater for the Frozen Assets Festival! We’ll have FREE, family-friendly activities on frozen Lake Mendota! Thank you to our hosting sponsor The Edgewater, and our other sponsors for making this community event possible.

The Frozen Assets Festival will kick off with the 5K Run/Walk, held entirely on the ice in front of The Edgewater. The rest of the day will include family-friendly activities on the ice and The Edgewater Plaza.